Once reserved for royalty and clergy, Amethyst jewellery continues to carry a connotation of luxury and nobility to this day. In particular, rich deep purple Amethyst has associations of wealth, status, and prestige. That said, it is among the more accessible and down-to-earth gems. Amethyst is readily available around the world and comes in large crystals, perfect for impressive statement jewellery.

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Ancient Lore


Amethyst has been important to cultures as far back as ancient Greece and Rome. It’s name translates from the Greek word améthystos - literally meaning “not intoxicated”. Ancient Romans and Greek considered amethyst a talisman against drunkenness and hangovers.

Take for example this ancient gold and amethyst ring uncovered in the city of Yavne, Israel. It was excavated from the site of the Byzantine era's largest known winery. The ring was found just 150 meters from the remains of a warehouse containing amphorae, a type of jar used to store wine.


Contemporary ideas


Amethyst is the birthstone of February, the month of purification, as well as the birthstone of Aquarius. This zodiac sign is very intellectual and places great importance on the clarity of the mind. The deeper you delve into this stone’s lore, the more inspiring it becomes.

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Amethyst is said to bring everything into focus and invites the most delightful sense of clarity. Considered the great problem-solver of the crystal world it is synonymous with calm, balance and peace. Amethyst is said to help you think both soberly and critically about the situations you face, leading you to far greater success in handling them. It will foster creative output, brilliant ideas, and dedicated work, making it the ideal gem to wear to work.

Amethyst Jewellery at DesignYard


Amethyst jewellery makes a thoughtful gift for a February celebration or a 33rd wedding anniversary. Whether you ascribe to the lore or simply adore the gorgeous colour and soft sparkle, we have a lovely selection of amethyst jewellery for your special person. Browse our amethyst jewellery online, or book your appointment to view our amethyst collection in person.

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February 13, 2023 — Nicole van der Wolf